How Big Data Is Used In Amazon Recommendation Systems | Big Data Application & Example | Simplilearn

This Big Data Video will help you understand how Amazon is using Big Data is used in their recommendation systems. You will understand the importance of Big Data using case study. Recommendation systems have impacted or even redefined our lives in many ways. One example of this impact is how our online shopping experience is being redefined. As we browse through products, the Recommendation system offer recommendations of products we might be interested in. Regardless of the perspectives, business or consumer, Recommendation systems have been immensely beneficial. And big data is the driving force behind Recommendation systems.

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